EUROPEAN COMMISSION: attracting social innovation competition entries
The European Commission’s Annual Social Innovation Competition attracts entrepreneurs from across Europe and aims to find the best social innovation solutions to help people move towards new types of work
THE TASK
The European Commission partners with Nesta to run the annual competition and they approached us to create an advert for web that would attract new competition entries for the 2015 competition.
OUR SOLUTION
Our film team pulled together a short, engaging 60-second animation, that fuses 3D particle effects with footage from around the globe. The animation was then pushed out across social media, and formed a key component of a campaign that significantly increased competition entries.